Paul Thomen

Tuesday, 4 February 2014

UK Dairy Food Market 2017 - Trends and Developments



The report “Market Focus: Trends and Developments in the Dairy Food Sector in the UK″ by Canadean is now available at RnRMarketResearch.com. Contact sales@rnrmarketresearch.com with Market Focus: Trends and Developments in the Dairy Food Sector in the UK in subject line and your contact details to purchase this report or get your questions answered.

The UK’s Dairy sector was worth US$15,026.3 million in 2012 and is forecast to reach US$17,602.4 million by 2017, a CAGR of 3.2%, according to leading consumer specialist Canadean’s new report - Market Focus: Trends and Developments in Dairy Food Sector in the  UK. This growth reflects the importance of Dairy Foods to the health and wellbeing of the UK population and an increase in average prices. The strength of change in US dollar values is caused by fluctuations in exchange rates.

Cheese is among the fastest-growing categories in the UK and is expected to register a CAGR of 3.3% during 2012-2017 in US dollar terms, reaching US$4,857.2 million (GBP3,043.8 million) by 2017. The Cheese market in the UK has a high penetration, but rising prices and increasing purchase frequency will drive the growth of the Cheese category. 

To truly capitalize on the opportunities in the UK’s Dairy Food market, insight beyond data is required, to facilitate clear understanding of economic, demographic, and behavioral trends that will drive the evolution of the market and those operating within it. Offering rigorous analysis of consumer behavior, economic conditions and demography, in addition to market dynamics of major Dairy Food categories, market shares for leading brands and private labels, an overview of packaging trends, and an examination of key drivers operating on the market, Canadean’s Market Focus: Trends and Developments in the Dairy Food Sector in the UK’ is a vital tool in understanding the UK’s Dairy Food market, and can be considered required reading not only for existing players, but also for new market entrants seeking to make informed, intelligent business decisions.  


MAJOR TRENDS IN THE UK’S DAIRY FOOD MARKET

A proper understanding of the major trends in the UK’s Dairy Food market helps organizations identify innovative products for future growth, and understand the shifting dynamics of the market in order to secure maximum sales. 

Value for Money
Consumers are seeking out private label Dairy Food products that offer better value for money than brands. Retailers are not just offering standard products but also have an assortment of flavor, low fat, and health conscious ranges, with better value for money compared to branded Dairy Food products. Private label penetration is highest in the Milk category, where prices are kept low by retailers in order to bring footfall to the store. Retailers are not just present with basic standard products, but are increasingly exploring new flavors and variety across Dairy Food categories.

Tesco, ASDA, and other retailers are targeting value conscious consumers with an assortment of dairy products across categories that are not only positioned as Every Day Value products, but also offering health conscious products and even exploring premium ranges, such as organic milk.


Busy Lives
Consumers are increasingly fitting more activities into the same amount of time in a day. Working hours are increasing for certain groups, but many consumers similarly have increasingly busy lives as they attempt to juggle work, home life, personal ambitions, and the desire to be close to friends and family. Dairy products are a good source of vitamins and minerals, so marketers are innovating with products to minimize the time needed to eat or drink the recommended daily intake. The Milk, Cheese, and Yogurt categories are increasingly seeing innovation for on-the-go product consumption.

Reasons to buy:
             Analysis of consumer behavior, economic conditions, and demography reveals emerging opportunities in the Dairy Food sector.
             Key growth categories are highlighted by analyzing the market dynamics of major Dairy Food categories.
             Market shares are provided for the leading brands and private label across Dairy Food categories.
             An overview of packaging trends in the Chinese Dairy Food sector is provided, including primary packaging material and type, packaging closures, and outer packaging.

For further information on “Market Focus: Trends and Developments in the Dairy Food Sector in the UK” report OR for any other business research / market intelligence need on the ‘Dairy Products’ market (http://www.rnrmarketresearch.com/reports/food-beverage/agriculture/dairy-products .), contact sales@rnrmarketresearch.com / Call +1 888 391 5441.





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