UAE Travel and Tourism Report to 2017

Tourism is a key pillar in the UAE’s strategy to reduce its dependency on oil revenue. The country’s tourism strategy works in partnership with its strategy to develop cities, primarily Dubai and Abu Dhabi, as major airline hubs. As the UAE lacks natural and cultural resources, it has built its tourism sector around luxury living, shopping, exhibitions, sports and high-profile construction projects such as the Jumeirah Palm, an artificial palm-shaped archipelago. The investments paid off, as tourism now forms 13.5% of the GDP. However, in line with the global economic slowdown, the UAE suffered a major decline in tourism in 2009, and while the country has made up for the loss, recovery has been slow.

Domestic tourism on decline

Domestic tourism fell at a CAGR of -4.8% during the review period. This can be attributed to an increased preference for outbound travel. The UAE is home to a sizable expatriate (expat) population, and traveling to home countries is more popular rather than spending vacations in the UAE. Also, most UAE citizens travel abroad to escape the heat during summer, which is also when schools are closed. The rising cost of travel within the UAE, owing to high tolls and lack of budget accommodation, is also a major deterrent to domestic tourism. However, over the forecast period, domestic tourism is expected to increase at a CAGR of 1.0%. Dubai and Abu Dhabi have also embarked on promotions to encourage UAE citizens to spend vacations in the country.

Inbound tourism recovers

After a minor drop in 2009 when inbound arrivals fell from 9.2 million to 9.1 million, inbound tourism picked up as arrivals rose to 11 million in 2012. Europe continues to be the main source region, followed by Asia and the Middle East. Tourism growth has been fuelled by events such as the Formula 1 (F1) Grand Prix in Abu Dhabi, the Global Village project, the Dubai World Cup (the world’s most expensive horse race) and the Dubai Shopping Festival, which take place during the winter. November is the busiest period for tourist inflow, followed by December.

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Outbound tourism records marginal growth

Outbound tourism increased at a marginal CAGR of 0.7% during the review period. However, outbound tourist expenditure increased at a CAGR of 2.45%, and outbound tourism expenditure was much higher than inbound tourism expenditure in 2012. The key threat to outbound tourism is the continued economic uncertainty in European countries. The Middle East remained the most popular destination for UAE nationals. The other favored destinations were Europe and Asia-Pacific. Outbound travel is expected to increase at a CAGR of 3.1% in the forecast period.

Outbound tourism spending outstrips inbound and domestic spending

Domestic tourism spending fell at a CAGR of -5.26% during the review period, but inbound tourism expenditure rose at a CAGR of 6.66% while outbound tourism expenditure increased at a CAGR of 2.45%. Despite outbound tourism recording a lower growth in expenditure than inbound tourism in 2012, outbound spending outstripped inbound spending. Over the forecast period, inbound tourism expenditure is expected to increase at a CAGR of 7.59%, while outbound tourism is expected to rise at a CAGR of 4.87%. Domestic tourism expenditure is forecast to post a CAGR of 3.50%.

Reasons To Buy

- Take strategic business decisions using historic and forecast market data related to the travel and tourism sector in the UAE

- Understand the demand-side dynamics within the UAE travel and tourism sector, along with key market trends and growth opportunities

- Identify the spending patterns of domestic, inbound and outbound tourists by individual categories

- Analyze key employment and compensation data related to the travel and tourism sector in the UAE

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Table of Content

1 Executive Summary

2 Introduction

3 Market Overview
3.3.1 Key trends
3.3.2 Barriers to tourism
3.3.3 Tourist attractions
3.4.1 Overview of the tourism sector in the UAE
3.4.2 Strengths
3.4.3 Weaknesses
3.4.4 Opportunities
3.4.5 Threats

4 Tourism Economics in the UAE
4.1.1 Value of tourism
4.1.2 Output by category
4.1.3 Tourism balance of payments
4.1.4 Growth drivers
4.2.1 Tourism output - analysis
4.2.2 Tourism output data
4.4.1 Tourism employment - analysis
4.4.2 Tourism employment data
4.5.1 Tourism compensation - analysis

5 Domestic Tourism
5.1.1 Key trends
5.1.2 Barriers to tourism
5.1.3 Tourist attractions
5.2.1 Number of trips and overnight stays
5.3.1 Total domestic tourist expenditure
5.3.2 Average expenditure per domestic tourist by category

6 Tourism Flows - Inbound Tourism
6.1.1 Key trends
6.1.2 Barriers to inbound tourism
6.1.3 Tourist attractions
6.3.1 Average international tourist expenditure by category

7 Tourism Flows - Outbound Tourism
7.1.1 Key trends
7.1.2 Barriers to tourism
7.1.3 Tourist attractions
7.2.1 Average overseas expenditure per resident by category

8 Tourism Board Profile

9 Airport Profiles
9.1.1 Overview
9.1.2 Operator profile
9.1.3 Routes

10 Airlines
10.1.1 Key trends
10.1.2 Market size and forecast
10.1.3 Growth drivers
10.2.1 Seats available
10.2.2 Seats sold by carrier type - business travel
10.2.3 Seats sold by carrier type - leisure travel
10.2.4 Load factor by carrier type
10.2.5 Passenger kilometers available by carrier type
10.2.6 Revenue-generating passenger kilometers by carrier type
10.2.7 Revenue per passenger by carrier type
10.2.8 Total revenue by carrier type
10.3.1 Leading players
10.3.2 Major routes
10.3.3 Competitive strategy
10.4.1 Emirates Airline - company overview
10.4.2 Emirates Airline - main services
10.4.3 Emirates Airline - key competitors
10.4.4 Emirates Airline - key employees
10.5.1 Etihad Airways PJSC - company overview
10.5.2 Etihad Airways PJSC - main services
11 Car Rental
11.1.1 Market size and forecast
11.1.2 Key locations
11.1.3 Growth drivers
11.2.1 Market value by customer type and rental location
11.2.2 Fleet size
11.2.3 Rental occasions
11.2.4 Rental days
11.2.5 Average rental length
11.2.6 Utilization rate
11.2.7 Average revenue per day
11.3.1 Leading companies
11.3.2 Brand presence in key locations
11.3.3 Competitive strategy
11.4.1 Diamondlease - company overview
11.4.2 Diamondlease - main services
11.4.3 Diamondlease - key competitors
11.4.4 Diamondlease - key employees
12 Hotels
12.1.1 Key trends
12.1.2 Market size and forecast
12.1.3 Key locations
12.1.4 Growth drivers
12.2.1 Establishments by hotel category
12.2.2 Available rooms by hotel category
12.2.3 Room occupancy rate by hotel category
12.2.4 Room nights available by hotel category
12.2.5 Room nights occupied by hotel category
12.2.6 Average revenue per available room by hotel category
12.2.7 Revenue per occupied room by hotel category
12.2.8 Total revenue per available room by hotel category
12.2.9 Total revenue by hotel category and customer type
12.2.10 Guests by hotel category and customer type
12.3.1 Leading companies
12.3.2 Brand presence in key locations
12.3.3 Competitive strategy
12.4.1 Jumeirah Group - company overview
12.4.2 Jumeirah Group - business description
12.4.3 Jumeirah Group - main services and brands
12.4.4 Jumeirah Group - history
12.4.5 Jumeirah Group - SWOT analysis
13 Travel intermediaries
13.1.1 Key trends
13.1.2 Market size and forecast
13.1.3 Online vs in-store
13.1.4 Growth drivers
13.2.1 Market value by product type
13.2.2 Online revenues by type of intermediary or provider
13.2.3 Online revenues by type of tourist
13.2.4 In-store revenues by type of intermediary
13.2.5 In-store revenues by type of tourist.
13.2.6 Travel agent revenues from domestic tourism, by sales channel
13.2.7 Travel agent revenues from international tourism by sales channel
13.2.8 Tour operator revenues from domestic tourism, by sales channel
13.2.9 Tour operator revenues from international tourism, by sales channel
13.2.10 Other intermediaries revenues from domestic tourism, by sales channel
13.2.11 Other intermediaries revenues from international tourism by sales channel
13.3.1 Leading operators
13.3.2 Competitive strategy
13.4.1 Kanoo Travel - company overview
13.4.2 Kanoo Travel - main services
13.4.3 Kanoo Travel - key competitors
13.4.4 Kanoo Travel - key employees
13.5.1 Dnata - company overview
14 Appendix