Beverage Packaging Industry

The report “Innovation in Beverage Packaging, 2013 – A review of recent trends, drivers and issues in global retail beverage packaging ″ by Canadean is now available at RnRMarketResearch.com. Contact sales@rnrmarketresearch.com with Innovation in Beverage Packaging, 2013 – A review of recent trends, drivers and issues in global retail beverage packaging in the US in subject line and your contact details to purchase this report or get your questions answered.

In an increasingly fast-moving and competitive marketplace, innovation in packaging continues to play a key role in new product development and branding in the global beverage sector. Packaging innovation is required to meet the various and changing needs of all sections of the supply chain – from the manufacturer through to consumer – within an increasingly demanding regulatory environment.

Glass is the most widely used primary pack material for beverages, accounting for 37% of the global beverage market (in terms of the number of packs) in 2012. Rigid Plastics (31% share), which is the second most popular pack material for beverage packaging, registered the highest CAGR of 5.79% in 2007–2012 and is forecast to grow at a CAGR of 5.50% in 2012–2017, according to leading consumer specialist Canadean’s latest report: Innovation in Beverage Packaging, 2013 - A review of recent trends, drivers and issues in global retail beverage packaging.

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This report provides a comprehensive analysis of the emerging trends and opportunities in the retail beverage packaging market, offering an overview of key manufacturing and innovation trends, , informed by Canadean’s survey of key Retail beverage packaging industry experts. Facilitating the clear identification of promising areas for future growth – both in terms of innovative products and lucrative geographies – and an explicit understanding of the relationship between key drivers of consumer demand, Innovation in Beverage Packaging, 2013 - A review of recent trends, drivers and issues in global retail beverage packaging should be considered the definitive guide to the retail beverage packaging market, and required reading for those serious about capitalizing on the opportunities it presents.

Alternative packaging formats are increasingly challenging industry standards

2012 and 2013 have seen an increased breakdown in pre-conceptions of the packaging formats for certain drinks, with producers starting to adopt the „alternative packaging format‟ prototypes that were initially launched years prior. Where bottles used to be glass or plastic, these could now be made from board or rigid metal. Cartons are shaped to be user friendly and easier to pour. Visual enhancements, including different finishes and inks provide the extra shelf appeal needed to attract attention. An increasing focus on the consumer has been evident, with producers actively seeking consumer input regarding more suitable shapes, sizes, and packaging designs.

Complete report spread across 65 pages available @ http://www.rnrmarketresearch.com/innovation-in-beverage-packaging-2013-a-review-of-recent-trends-drivers-and-issues-in-global-retail-beverage-packaging-market-report.html .

Sustainability remains at the top of the agenda for most manufacturers

A focus on sustainability has also been evident, with increased media attention on issues such as food waste driving attention to the packaging industry. Producers have been forced to be increasingly conscious about energy usage and the sustainability of materials used. This is expected to grow in focus over the coming years, as the global economy is set to improve and producers can designate a larger budget to developments in this area.

Reasons to buy:

·         Discover the latest information on consumer trends and opportunities to formulate your sales and marketing strategies. There is also a demand for authentic market data with a high level of detail.

·         Understanding the shifting market dynamics in the Retail Beverage Packaging industry, in order to ensure maximum sales in the future.

·         Confidently update your strategic and tactical plans based on a proper understanding of the future pattern of market trends from winners and losers to category dynamics. 

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